When Grayson Perry delivered his 2013 Reith Lectures he said he would tell us the truth about the art world. He told us the things the “art world” tells about itself, with the virtue signalling and pretensions that great art changes the world or introduces us mortals to a glimpse at divine beauty. But, he argued, that such tastes are also a Goffman style performance. Face work. A declaration to be cool and in-the-know and an insider. The quality of artists and their work is a social agreement between the brokers and gatekeepers of the art establishment who are, surprise surprise, not very neutral.
Perry's central proposition was simple. Art, he suggested, acquires cultural credibility through a set of rituals: the white cube gallery, the critical essay, the art fair, the biennial circuit. These look like systems of evaluation but function more like systems of legitimation, or reification. A self referential loop of people saying “well if they think its good, it must be good”.